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New Toy Store Adds a Touch of Magic to Trussville Entertainment District

Hattie’s Toyland: A Magical Tribute to Love and Community in Trussville

By Chris Basinger, Staff Writer

TRUSSVILLE, Ala. – The Gateway shopping area has recently welcomed a heartwarming addition to its lineup of businesses: Hattie’s Toyland. This enchanting toy store, filled with colorful charm, laughter, and the joyful sounds of children, stands as a testament to love, resilience, and community spirit.

A Dream Born from Heartbreak

Hattie’s Toyland is not just another toy store; it is a heartfelt tribute to Hattie Ruth, the daughter of owners Taylor and Kelsee Philpot, who tragically passed away during pregnancy in 2020. The Philpots had just settled in Trussville, excited to raise their growing family, when they faced the unimaginable loss of their daughter. In the wake of their grief, the couple found solace in the support of their community, which inspired them to create something beautiful in Hattie’s memory.

“We wanted it to be fun and life-giving and whimsical,” Kelsee explained. “We thought it’d be cool to have a toy store in her honor.” This vision has blossomed into a vibrant space where families can come together to celebrate life’s joyful moments.

A Community Celebration

The grand opening of Hattie’s Toyland was marked by a festive ribbon-cutting ceremony on August 13, attended by members of the Trussville Area Chamber of Commerce and local residents. Taylor expressed the overwhelming sentiment shared by many: “The number one statement that we’ve heard is that ‘Trussville needed this, our community needed this.’”

The store has quickly become a beloved destination, where the excitement of children is matched by the joy of adults rediscovering their own childhoods. “It’s been really magical to see people’s faces light up,” Taylor said, describing the scene of kids running around, overwhelmed by the array of toys, while adults share in the delight.

Celebrating Special Moments

Hattie’s Toyland is not just a place to buy toys; it is a venue for celebration. Kelsee noted that many customers come in to mark special occasions, whether it’s a birthday or a special gift. “I feel like every day someone’s coming in–it’s their birthday or they have birthday money or they’re headed to a birthday,” she shared. This focus on celebrating life’s milestones adds a unique charm to the shopping experience.

Engaging the Community

In addition to being a retail space, Hattie’s Toyland aims to foster community connections through various events. The store plans to host story time read-alouds for children aged five and under on Thursday mornings, complete with crafts and snacks. These activities are designed to create a welcoming environment for families and encourage a love of reading and creativity among young children.

“We’re really excited and grateful for the team that we have around us,” Taylor said, acknowledging the support from both their staff and the community that helped bring their dream to life. “So many hands went into this magic place.”

A Bright Future Ahead

Hattie’s Toyland is open Monday through Saturday from 10 a.m. to 6 p.m., inviting families to explore its whimsical aisles filled with toys that spark imagination and joy. As the store continues to grow, it promises to be a beacon of happiness and a reminder of the love that inspired its creation.

In a world where loss can often overshadow joy, Hattie’s Toyland stands as a vibrant reminder of the power of community, love, and the enduring spirit of family. It is a place where laughter echoes, memories are made, and the legacy of a little girl named Hattie lives on in the hearts of all who enter.

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